The Group Chairman and CEO tells us how Pininfarina is changing: from the futuristic concept car Sintesi, to the challenge of the electric car, from the development of the brand to the expansion of services for the world automotive industry...
Lowie Vermeersch, Pininfarina Design Director, takes us on a journey into Sintesi: from the inspiration, to the production of a concept car that explores themes for the car of the future...
A metaphor for the possibility of breaking up parts that were once compacted and monolithic but which now, like a liquid, may occupy spaces that used to be unused, thus making it possible to leave the occupant in the midst of created forms...
The new technologies will enable us to consider cars as part of an inter-communicating system, rendering car communication systems “transparent” and guaranteeing safe, efficient mobility...
In Sintesi, as in all Pininfarina designed cars, the pursuit of beauty is never an end in itself, it is always part of the pursuit of functionality…
In the search for partners for Sintesi Pininfarina has sought not only the best, but those with which to share the project as a whole: challenges, difficulties, problems and solutions...